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3 February, 14:47

The video describes an instance in which Dominic discovered that a heart surgeon had just taken a new job at a large hospital where Dominic's major competitor's contract was up for renewal. What phase of the selling process corresponds best to this discovery?

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  1. 3 February, 18:10
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    Prospecting

    Explanation:

    Prospecting is the initial phase in the business procedure, which comprises of distinguishing potential clients, otherwise known as possibilities. The objective of prospecting is to build up a database of likely clients and deliberately speak with them with expectations of changing over them from potential client to current client. Prospecting, done right, not just makes a pipeline of potential clients, it positions you as a confided in guide.
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