According to your text, anything that is of value to a consumer and can be offered through a voluntary marketing exchange is called a (n) brand. value proposition. product. offering. marketing exchange.

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Business

Carlson

14 April, 22:59

According to your text, anything that is of value to a consumer and can be offered through a voluntary marketing exchange is called a (n) brand. value proposition. product. offering. marketing exchange.

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Jeffery Joyce · Answer 1

Product

Explanation:

A product is anything, be it a physical good, service, or virtual that is offered to consumers to satisfy a need or a want. A product is made at a cost and is sold to consumers at a higher price. Producers set the price of a product depending on its quality and the target market.

Consumers buy products because they have an immediate use for them. They trust the product will perform its function as described by the seller. Producers or sellers of a product must communicate to consumers what solutions the product will provide. In practice, a product is given a name that will make it stand out from the rest of similar products.