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14 January, 04:50

The central element of what is purchased is called the "core," and anything bought on top of that is called what?

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  1. 14 January, 06:19
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    Answer: value added product

    Explanation:

    Core services are basic things that customers want from products they purchase. Value-added services differentiate the organization from competitors. The value added products are defined as follows: A change in the physical state or form of the product (such as milling wheat into flour or making strawberries into jam). The production of a product in a manner that enhances its value, as demonstrated through a business plan (such as organically produced products). The value added products build relationships that bind customers to the firm in a positive way.
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