If your company introduces a product at a temporary high price and intends to lower the price later, you are using what type of pricing strategy?

A.

Penetration pricing

B.

Promotional pricing

C.

Price skimming

D.

Unit pricing

Question

Business

Amirah Pham

10 December, 12:50

If your company introduces a product at a temporary high price and intends to lower the price later, you are using what type of pricing strategy?

A.

Penetration pricing

B.

Promotional pricing

C.

Price skimming

D.

Unit pricing

+4

Answers (1)

Know the Answer?

Semaj Mullins · Answer 1

C. Price skimming

(From Google)

Price skimming is a pricing strategy in which a marketer sets a relatively high initial price for a product or service at first, then lowers the price over time. It is a temporal version of price discrimination/yield management.

If your company introduces a product at a temporary high price and intends to lower the price later, you are using what type of pricing strategy?A.Penetration pricingB.Promotional pricingC.Price skimmingD.Unit pricing

If your company introduces a product at a temporary high price and intends to lower the price later, you are using what type of pricing strategy?

A.

Penetration pricing

B.

Promotional pricing

C.

Price skimming

D.

Unit pricing