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2 April, 08:17

With widespread diffusion of personal computers, encyclopedia content, which was once delivered via hardcover books such as the gold standard Encyclopaedia Britannica, was now being replaced by electronic media. Which type of innovation does this transition represent

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  1. 2 April, 08:58
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    Process innovation

    Explanation:

    In this situation, an existing product, the gold standard Encyclopaedia Britannica, begins to be distributed through a different media in order to adapt to cultural and market changes. This change in the production and delivery methods of existing products is known as a process innovation.
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