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15 January, 20:41

When an organization expands into a totally new line of business, it is implementing a strategy of:

a. Related diversification

b. Unrelated diversification

c. Cross-functional diversification

d. Product line diversification

e. Industry diversification

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  1. 16 January, 00:26
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    Answer: The correct answer is "b. Unrelated diversification".

    Explanation: When an organization expands into a totally new line of business it is implementing a strategy of unrelated diversification because it invests in a completely different line of business and not related to those previously managed by the organization.
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