Which term refers to the process by which a salesperson uncovers and clarifies a customer's problem, works with the customer to create a vision of how things could be better, and then develops a plan for implementing the vision?

Question

Social Studies

Isabelle Carson

30 August, 15:00

Which term refers to the process by which a salesperson uncovers and clarifies a customer's problem, works with the customer to create a vision of how things could be better, and then develops a plan for implementing the vision?

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Answers (1)

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Mathew Ruiz · Answer 1

Answer: Solution selling

Explanation: In simple words, it refers to a sales methodology under which a sales person focuses on solving the problems and questions of the customers rather than just promoting the existing product to him.

This methodology is used to build a strong customer base for a longer period and is based on increasing the customer satisfaction.

Hence we can conclude that the correct answer is solution selling.