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Eliana Fleming
11 February, 00:00
What is place appeal in marketing
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Emmanuel Rich
11 February, 00:48
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Place appeal is the location of a business that does well because of the type of business that it is. For example a surf shop by the beach, a bike shop by the park.
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Zaria Park
11 February, 01:47
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'Place appeal' probably refers to the appeal of a location of a business. Take shops and restaurants available exclusively at a beach for example: they are very popular among tourists due to the location, offering goods tourists probably can't find anywhere else.
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