1. Explain why the communication skills and techniques used within a business unit (department) are not always effective in communicating across business units or up and down the corporate ladder.

Communication can be complicated in any organization. This is due to the fact that discussing peer to peer in a corporate office, of the institution, is going to be a lot unlike discussing peer to peer in a low-level office setting.

Also, cultural diversity can take a form in how efficient communication is. It is also very important that varying forms of communication are employed. Businesses that consists of many varying departments won't be dependent wholly on face to face communication. Therefore, it is necessary to have other forms of communication being utilized often. Examples of such Forms: email, phone, radio, etc.

In order to establish an effective route of communication that each sector of the organization feeds from, skilled communication professionals is necessary to be placed at every sector or place of business. This will permit corporate to possess "eyes on the target" per say. In other words, they can possess actual people all through every department or unit that can convey messages back and forth. International seems to do a good job at this. Their communications directors are involved with the relay of messages, permitting corporate's suggestions which is then tailored to fit their particular department