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18 February, 08:07

Advertising objectives can be classified based on three primary purposes. what are the three purposes?

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  1. 18 February, 10:16
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    The three primary purposes that advertising objectives can be classified by area; To inform; this is in the case of a new product where the company needs to inform the customers and create awareness on the existence of a new product. Secondly; To persuade; once you are in a competitive environment there is need to persuade the customers to buy your product. Lastly, To remind; this is especially important for a mature brand.
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