Real estate market research is an important process used by analysts to facilitate a better understanding of a property's future profit potential. All of the following statements regarding market research are true except:
(a) Market research consists of a series of facts that fails to consider the role of investor behavior in the decision-making process.
(b) Real estate market research should always be flexible since the research depends directly on the problem at hand. (c) Most important data for a given market study often is not publicly available.
(d) Market research should focus specifically on market segments for the property involved, rather than on the aggregate real estate market.
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