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23 February, 04:59

Catherine wanted to purchase a digital camera. Hence, she visited an online retailer's website to learn more about the different features and capabilities of the device. Catherine went to a supermarket to make other purchases. She sees the camera there and purchases it. Which of the following terms describes Catherine's actions?

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  1. 23 February, 05:11
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    A. Channel migration

    Explanation:

    It used when a particular customer wanted to receive service from a company, he or she had to communicate through multiple channels - usually via a call center, face-to-face via a shop or distributor, or by mail or going online.
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