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1 January, 09:12

Suppose Natasha currently makes $50,000 per year working as a manager at a cable TV company. She then develops two possible entrepreneurial business opportunities. In one, she will quit her job to start an organic soap company. In the other, she will try to develop an Internet-based competitor to the local cable company. For the soap-making opportunity, she anticipates annual revenue of $465,000 and costs for the necessary land, labor, and capital of $395,000 per year. For the Internet opportunity, she anticipates costs for land, labor, and capital of $3,250,000 per year as compared to revenues of $3,275,000 per year. (a) Should she quit her current job to become an entrepreneur? (b) If she does quit her current job, which opportunity would she pursue?

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  1. 1 January, 09:31
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    It should quite the job and do the organic soap business as it provides an economic gain which consider the implicit cost.

    Explanation:

    alternative (I)

    revenues of 465,000

    expenses (395,000)

    net income 70,000

    opportunity cost

    wages from TV company (50,000)

    net economic gain 20,000

    alternative (II)

    revenues 3,250,000

    expenses 3,275,000

    net loss (25,000)

    opportunity cost

    wages from TV company (50,000)

    net economic loss (70,000)
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