Lupebel is a company that sells cosmetic products. The quality of Lupebel's products are high and its prices are reasonable. However, the company takes little effort to market them to the right customers. Lupebel's marketing strategies are not any different from its competitors'; and the company does not portray its product advantages and low pricing in its advertisements. In the context of customer satisfaction, which of the following traps did Lupebel most likely fall into? A. Limited relationshipB. Full partnershipC. UnderpromisingD. Foretokening

Question

Business

Princess Cook

25 July, 04:55

Lupebel is a company that sells cosmetic products. The quality of Lupebel's products are high and its prices are reasonable. However, the company takes little effort to market them to the right customers. Lupebel's marketing strategies are not any different from its competitors'; and the company does not portray its product advantages and low pricing in its advertisements. In the context of customer satisfaction, which of the following traps did Lupebel most likely fall into? A. Limited relationshipB. Full partnershipC. UnderpromisingD. Foretokening

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Answers (1)

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Gunner Gibson · Answer 1

C. Underpromising

Explanation:

Based on the information provided within the question it can be said that the most likely trap that Lupebel fell into is Underpromising. This is the act of promising less than what you are expecting on doing or providing. This is what Lupebel is doing, since she is providing excellent quality products at low prices but is not stating these qualities in her advertising in order to set themselves apart from the competition.