On the Border Mexican restaurants all have the same terracotta and turquoise color scheme, with posters of bullfighters and maps of Mexico on the walls. The restaurants also have identical furniture and menus, the wait staff wear similar types of clothing, and the same music plays in the background. The restaurants have a unique ambience, known in legal terms as their

Question

Business

Ezra Hartman

2 May, 21:19

On the Border Mexican restaurants all have the same terracotta and turquoise color scheme, with posters of bullfighters and maps of Mexico on the walls. The restaurants also have identical furniture and menus, the wait staff wear similar types of clothing, and the same music plays in the background. The restaurants have a unique ambience, known in legal terms as their

+4

Answers (1)

Know the Answer?

Malia Montoya · Answer 1

The restaurants have a unique ambience, known in legal terms as their

Trade dress

Explanation:

Trade dress protects all elements used to promote a specific service or product. Examples of trade dress include packaging and the atmosphere or décor within a place of business. The term "trade dress" comes from a 1992 court ruling and refers to the way a product is "dressed" to go to market.