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2 July, 07:32

Which of the following would be considered part of a firm's general environment?

a. increased bargaining power of the firm's suppliers

b. higher unemployment rates

c. increased competitive intensity

d. decreased entry barriers

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Answers (1)
  1. 2 July, 09:58
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    b. higher unemployment rates

    Explanation:

    A firm's general environment relates to those factors that affect the entire industry or economy in which the firm operates. The general environment excludes those factors that are specific to a particular firm or organisation. Options a, c and d are firm specific and are therefore incorrect. Higher unemployment rates would affect the entire industry or economy and not just the firm in particular. Therefore, option b is the correct answer.
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