2. Explain the strengths of a sole proprietorship and wn

ngths of a sole proprietorship and who might choose to start this type of

business:

strengths:

1. He or she enjoys all the profit

2. easy to start up

3. decision making is quick

4. he or she can vary the hours of work

weakness:

1. there is lack of finance

2. lack of specialised staff

3. the owner bears all the risk

4. there is unlimited liability

who might start a sole proprietor business

1. a person that wants to be their own boss.

2. extra income.

3. the entrepreneur might think he will make more money working for his self than others.