Skaredykat Inc. is considering initial expansion beyond its home market. The firm has decided not to enter markets that differ greatly from its home market, instead expanding within the twelve-nation region that includes its home country. Which of the following statements is true? (A) The firm is not engaging in international trade. (B) The firm is using a regional approach to international expansion. (C) The firm will not be able understand the cultures, legal, and social norms of this market. (D) Skaredykat is too afraid to implement an international strategy.
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