From your reading of the chapter's opening case, ACH Food Companies implemented new information systems in order to achieve which of the following business objectives?

A) customer and supplier intimacy

B) operational excellence

C) survival

D) improved decision making

E) new products and services

B) operational excellence

Explanation:

Operational excellence refers to executing your business strategy better than your competitors. In other words, it means operating your company more efficiently. The only way that you can check if you achieved operational excellence is by comparing your results with the results of your competitors. If your company performs better, your results must be better also.