Your product fails about 2% of the time, on average. Some customers purchase the extended warranty you offer in which you will replace the product if it fails. Would you want to price the extended warranty at 2% of the product price?

Question

Business

Anastasia Santiago

15 September, 00:24

Your product fails about 2% of the time, on average. Some customers purchase the extended warranty you offer in which you will replace the product if it fails. Would you want to price the extended warranty at 2% of the product price?

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Answers (1)

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Ricardo Vasquez · Answer 1

1) adverse selection will lead those who are more reckless to purchase the warranty

2) moral hazard will lead those who purchase to be more reckless

Explanation:

Adverse selection might be a factor if more people bought the goods that were at a more higher risk to abuse the product compared to the customer who is at low risk to misuse the product. Change in behavior called moral hazard could happen after the customer buys the insurance. This moral hazard could happen if the customers who buys the insurance tend to be careless in using the product. This could cause the fail rate to increase, and might make the company to replacing more units.