True or false? Affinity Audiences allows advertisers to reach people who're actively researching and intending to buy the products or services they offer.

True

Explanation:

When using Google Ads, affinity audiences are very useful tools to reach potential consumers that are enthusiastic about the products or series that your company offers.

For example, you define your affinity audience as clients that are actively searching for golf equipment, and google will direct your adds to potential consumers based on their browser histories and the fact that they have actively searched for information regarding golf activities and related equipment.