As noted in your text, the complexity of a global distribution channel is determined by

a. how many products the seller needs to distribute.

b. the number of firms with which the seller needs to deal to get its merchandise to the customer.

c. the language barriers that exist between firms in different countries.

d. the type of product that must be distributed. government regulations that exist in foreign countries.

Question

Business

Guest

13 September, 05:36

As noted in your text, the complexity of a global distribution channel is determined by

a. how many products the seller needs to distribute.

b. the number of firms with which the seller needs to deal to get its merchandise to the customer.

c. the language barriers that exist between firms in different countries.

d. the type of product that must be distributed. government regulations that exist in foreign countries.

+1

Answers (1)

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Eliana Ortiz · Answer 1

Letter D is correct. the type of product that must be distributed. government regulations that exist in foreign countries.

Explanation:

A global distribution channel is the path the product will take to reach the consumer. Therefore there are relevant barriers that may prevent this process from happening as expected. When a company wants to reach the foreign market, the most relevant barriers it will encounter are technical barriers and legal barriers. Technical barriers are those that require standardization of product type, requirements, labeling, among others. Legal barriers are the laws and decrees of a particular country that can make it difficult for a company to operate in a particular country.