Ask Question
BusinessBusiness
12 September, 02:20

True/False

To effectively segment markets, segments should be "homogenous within" and "heterogeneous between."

+5
Answers (1)
  1. 12 September, 04:22
    0
    the answer is True.

    Explanation:

    There are 2 traits in an effective market segment.

    It is internally homogeneous (potential customers in the same segment prefer the same product qualities). It is externally heterogeneous. In other words, potential customers from different segments have different quality preferences. It responds consistently to a given market stimulus.
Know the Answer?
Not Sure About the Answer?
Get an answer to your question ✅ “True/False To effectively segment markets, segments should be "homogenous within" and "heterogeneous between." ...” in 📙 Business if there is no answer or all answers are wrong, use a search bar and try to find the answer among similar questions.
Search for Other Answers
You Might be Interested in
Jake borrowed $800,000 from the Gateway Bank to purchase a fishing boat. He keeps the boat at a dock owned by the Harbor Company. He uses the boat to earn income by fishing.
Answers (1)
Prepare adjusting entries for the following transactions. 1. Depreciation on equipment is $1,340 for the accounting period. 2. Interest owed on a loan but not paid or recorded (accrual) is $275. 3.
Answers (1)
What are the 2 most important jobs of the head of an executive department?
Answers (1)
Management of a company threatens to close a manufacturing plant in the company whose employees are resisting an across-the-board pay cut. But this threat is actually untrue.
Answers (1)
List three factors to consider when choosing a financial institution
Answers (1)
New Questions in Business
Assume the total cost of a college education will be $345,000 when your child enters college in 18 years. You presently have $73,000 to invest.
Answers (2)
Who among the following is a manager with good time-management skills? a. Jim, who completes tasks mostly through his own efforts to ensure consistency b. Lee, who performs at least five activities at a time to increase productivity c.
Answers (1)
Joseph ray just received an inheritance of $35,775 from his great aunt. he plans to invest the funds for retirement. if joseph can earn 4.
Answers (1)
The three types of manufacturing costs in a job order costing system include
Answers (1)
acuBlade Castings Inc. casts blades for turbine engines. Within the Casting Department, alloy is first melted in a crucible, then poured into molds to produce the castings.
Answers (1)
Home » Business » True/False To effectively segment markets, segments should be "homogenous within" and "heterogeneous between."
Sign Up Forgot Password?