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13 March, 10:39

The​ "triple bottom​ line" focuses on what three factors that influence a​ firm's ability to survive and thrive in the long​ run?

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  1. 13 March, 12:51
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    (1) Financial

    (2) Environmental and

    (3) Social factors

    Explanation:

    A corporation should focus towards giving its best in the 3 respective areas of Financial, Environmental and Social factors as per Elkington.

    (1) Financial factors

    A company should thrive towards achieving better profit, sales and reducing its debt over the period of time etc.

    (2) Environmental factors

    A company should perform its operations in such a way that it doesn't impact the environment i. e. it doesn't cause material air, water and soil pollution and large deforestation etc.

    (3) Social factors

    Adhering to the concept of Corporate Social Responsibility (CSR) is important, as it relates to taking care of the people. Giving charity and donations and proper and fair treatment of employees etc. are the areas which are looked upon in this.
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