Green Jeans, Inc. had a mission to become the leading producer of environmentally friendly blue jeans, an emerging and in-demand category in the apparel industry. Its strategy involved leveraging a network of organic cotton farmers and suppliers of environmentally responsible synthetic materials to create a product that is durable, attractive, affordable, and 100% recyclable. However, because it did not upgrade its outdated production facilities, Green Jeans could not assemble its products at a low-enough cost to offer the jeans at a price that was attractive to customers. Green Jeans' strategy failed because

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Business

Oscar Mccarty

8 August, 16:16

Green Jeans, Inc. had a mission to become the leading producer of environmentally friendly blue jeans, an emerging and in-demand category in the apparel industry. Its strategy involved leveraging a network of organic cotton farmers and suppliers of environmentally responsible synthetic materials to create a product that is durable, attractive, affordable, and 100% recyclable. However, because it did not upgrade its outdated production facilities, Green Jeans could not assemble its products at a low-enough cost to offer the jeans at a price that was attractive to customers. Green Jeans' strategy failed because

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Yasmin · Answer 1

Green Jeans, Inc. purpose was to become the leading producer of environmentally friendly blue jeans, an emerging and in-demand category in the apparel industry. By one hand it aimed leveraging a network of organic cotton farmers and suppliers of environmentally responsible synthetic materials to create a product that is durable, attractive, affordable, and 100% recyclable, but it did not upgrade its outdated production facilities causing Green Jeans not to assemble its products at a low-enough cost to offer the jeans at a price that was attractive to customers, because Green Jeans' did not match its production management logistics to meet the new sustainable recyclable textile fibers global industry requirements and match it with an affordable production line process.

Explanation:

Production volume considering the variation percentage between harvest and actual production for organic cotton, average yields for land area and land area certification, ginning outburn, to estimate lint production, intercrops estimation in land in conversion is nowadays vital data required for the global textile industry usage of preferred recyclable fibers that has been increasing and involves manufacturers, retailers and suppliers to adopt these new standards for their production lines and get these certifications, to meet the quantity, quality, affordable prices and global reach in an accelerated sector full of learning opportunities, tools, insight, standards, data, measurement and benchmarking, accomplishing a more sustainable and responsible fiber and materials industry.