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26 January, 17:46

After changing a great deal in the first half of the 20th century, the role of marketing in businesses has remained the same since that time. True False

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  1. 26 January, 19:33
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    False

    Explanation:

    Throughout the 20th century, marketing has evolved over those years to such an important part of business. Infact, marketing is now a multi-million dollar industry in capital base and revenue, if not more. This goes to sow how important marketing has become to businesses over the years.

    To say that the marketing has stayed the same since changing a great deal in the first half of the century would be to ignore the tremendous work that marketing has done in our every day life as well as businesses.

    These days, marketing has become a career in itself and it has come a long way from the days of posters and door to door marketing (local) to alar er scope (international). Business are marketed in every part of the world as a result of the ever improving technological advancements which has made marketing easier.

    These days, marketing strategies is also being researched and worked upon and it is dafe to say marketing is not static anymore since the turnof the 10th century till date and it is going to keep evolving.

    Cheers.
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