A broker at a FINRA member firm prepares sales literature for a new product that the firm is introducing. She intends to send the sales literature to 30 of her best customers in the next couple of weeks. Before sending the sales literature, the following is required:

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Business

Lindsey Calhoun

21 July, 20:08

A broker at a FINRA member firm prepares sales literature for a new product that the firm is introducing. She intends to send the sales literature to 30 of her best customers in the next couple of weeks. Before sending the sales literature, the following is required:

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Savion Newman · Answer 1

A) The internal review and approval of a registered principal of the firm

Explanation:

Finra's Rule 2210 - Communications with the Public and Interpretive Material, requires that all new retail communications must be internally reviewed and approved by a registered principal of a firm.

Any sales literature is now included under the category of retail communications.

Retail communications is defined as any communication sent to 25 or more existing or prospective clients.