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15 January, 15:17

In today's world, what three elements do marketers want to build and maintain through their promotional and advertising efforts?

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Answers (1)
  1. 15 January, 15:36
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    Brand Awareness

    Brand Value

    Revenue

    Explanation:

    Brand Awareness to use as multiplier

    Brand Value as long-term asset (also important for corporate valuation)

    Revenue as direct output of the efforts
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