Which of the following statements about new product development strategy is correct?
A. New products are not a major source of growth for companies.
B. Good advertising creates successful new products.
C. A new product will succeed as long as it is priced correctly.
D. New products are usually successful because consumers like new things.
E. Innovation can be very expensive and very risky.
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Home » Business » Which of the following statements about new product development strategy is correct? A. New products are not a major source of growth for companies. B. Good advertising creates successful new products. C.