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15 August, 16:48

A new non-profit organization that rehabilitates wild animals begins speaking with regional wildlife management offices to find out their animal needs and starts a social media campaign to build awareness for its services in the general population. This organization is focusing on what area of relationship management?

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  1. 15 August, 19:49
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    Customer Relationship Management

    - Meeting and Getting Acquainted Stage

    Explanation:

    Under the customer relationship management the organisation whether for profit or for non profit will clearly concentrate on common areas of the users of such product.

    In the given instance also the organisation tries to connect to the local people of that area in order to know the needs of animals of that area, and then to market such needs and create awareness about such needs.

    In this stage of meeting, the organisation basically focuses on various local meetings and getting information and building relations through personal meeting and then creating audience, and customers for such product.
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