What happens when someone orders a second dessert when he or she is already full from the first dessert?

Question

Business

Harper Benton

9 July, 12:25

What happens when someone orders a second dessert when he or she is already full from the first dessert?

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Answers (1)

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Julissa · Answer 1

lower utility will be experienced on the second pizza

Explanation:

Utility is the satisfaction derived from the consumption of a product or a service. The ability of a product or service to satisfy a particular customer need or want determines its utility value.

The intensity of a need determines the level of utility required. An intense need demands for a product with high utility value. Consumers are willing to spend huge amounts to satisfy such needs. Less intense needs result in reduced utility. Consuming a second pizza will not derive much satisfaction as compared to the first one. The customer's need is not as intense as prior to the first consumption.