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11 July, 23:35

Which group in the business buying center influence the buying decision and provide information for assessing options?

a) Evaluators

b) Gatekeepers

c) Deciders

d) Purchasers

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Answers (1)
  1. 11 July, 23:41
    0
    c) Deciders

    Explanation:

    The group responsible for making the buying decision in companies is referred to as the deciders group. They use the information to decide what to buy and how.
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