Melon Lawn Co. advertises its new XJ200 lawn mower. Salespersons describing the XJ200 on behalf of Melon Lawn describe it as a "fabulous new mower" that will "take landscaping by storm." Melon Lawn's salespersons are engaging in a. ineffective advertising b. deceptive advertising c. puffery d. insignificant advertising

c. puffery

Explanation:

Puffery happens when advertisers are trying to encourage people across different techniques to purchase a product or service.

A business can send an amusing advertisement about its product, contrast the product to a similar item, mention product details, or make broad statements about the product that can not be proven to be true.