Bait and switch: a. is a sales tactic of advertising a cheaper product in order to get a customer in to buy a more expensive product. b. is not based on ad content. c. is not regulated by the FTC. d. none of the above

The correct option is A

Explanation:

Bait and Switch, is the kind or type of fraud, which is used in the retail sales.

Primarily, the customers are baited through advertising services or products at the low price by the merchants, but when the customers or clients visit store for buying the same product, they get to know, that the advertised goods are not available or the customer are pressured through salesman to consider the similar product but the high priced products, which is called Switching.

So, Bait and Switch, is a tactic of sales for advertising the cheaper product in order to buy the more expensive product through customers.