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28 June, 06:08

Which of the following is associated with the market development strategy?

a. Limiting the production of products

b. Increasing the prices of products

c. Adding new features to products

d. Limiting resources used for promotion

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Answers (1)
  1. 28 June, 06:25
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    Answer: Option (c) is correct

    From the given option the following is associated with the market development strategy: Adding new features to products.

    Market development refers to the technique under growth strategy that visualize and establish new market segments for their products. This terminology targets non-buying individuals in targeted segments. This also targets new individuals in new segments.
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