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6 September, 07:00

The communication production process produces the content of all advertising messages. The communication reception process produces the same interpretations among all audience members. T/F

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  1. 6 September, 09:17
    0
    The correct answer is False.

    Explanation:

    The process of receiving the communication does not produce the same interpretations, due to geographical, cultural, economic factors, etc. Each individual interprets the message in a different way, even if the advertising notices try to homogenize the information.
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