Kojin works for a social media website that caters to senior adults and allows them to engage with their families over the Internet for a small subscription. Currently, the company has focused on retirement communities, but Kojin thinks they would get more subscribers by focusing on seniors who live by themselves. He should prepare a presentation for senior staff that focuses primarily on influencing which member of the company? Multiple Choice the marketing director the human resources director the editorial director the design director the security director

Question

Business

Katie Henson

21 May, 21:06

Kojin works for a social media website that caters to senior adults and allows them to engage with their families over the Internet for a small subscription. Currently, the company has focused on retirement communities, but Kojin thinks they would get more subscribers by focusing on seniors who live by themselves. He should prepare a presentation for senior staff that focuses primarily on influencing which member of the company? Multiple Choice the marketing director the human resources director the editorial director the design director the security director

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Answers (1)

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Joel Nash · Answer 1

The Marketing Director

Explanation:

The marketing director of an organization is the one in charge of all the marketing strategies, policies, goals and initiative undertaken by the organization. He is the leader in the marketing department of the organization giving control, guidance and management to the department. He is in charge of devising strategies and giving the final say from his department on marketing strategies to be used with the aim of achieving marketing source of the company. In this case, given his responsibilities, Konji is the marketing director.