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4 August, 05:58

The practice whereby buyers and sellers combine their expertise and resources to create customized solutions; commit to joint planning; and share customer, competitive, and company information for their mutual benefit, and ultimately the benefit of the customer, is referred to as:

A. multichannel selling.

B. partnership selling.

C. cross-functional selling.

D. customized ordering.

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  1. 4 August, 07:03
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    Answer: Partnership selling

    Explanation:

    Partnership is a firm of business that occurs when two or more people pool their resources together on order to achieve a common goal.

    Partnership selling focuses on the creation of a buying environment

    that is based on the customer defined value. For partnership salespeople, they create a bridge between themselves and the customers which give them win-win solutions.
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