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11 June, 09:04

What internal secondary sources does lululemon already have that the company could use to gain insights on its men's market?

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  1. 11 June, 09:32
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    Internal secondary data is information that the business itself has collected during normal operations, such as Profit & Loss Statement, inventory and sales numbers, previously obtained customer insights, etc. Lululemon would have access to all these and more to gain insights about its current or future customer base.
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