A U. S. car company knowingly released cars for sale with defective fuel lines which caused the cars to spontaneously explode, resulting in multiple deaths. After the cause of failure was found to be deliberate negligence, the company subsequently suffered decreased market share, and a reduction in stock price. This company incurred:
A. an internal failure cost.
B. an ethical failure cost.
C. an external failure cost.
D. an appraisal cost.
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