Vactin Motors, an automobile company, is a well-recognized brand. It does not have the capital and capabilities to set up manufacturing units abroad, although it is keen to have its products made in the foreign market. It decides to have the products produced and sold under its brand name.
1. In this case, which of the following modes of international market entry should be adopted by Vactin? Options:1) Joint venture2) Franchising3) Exporting4) Wholly owned subsidiaries
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Home » Business » Vactin Motors, an automobile company, is a well-recognized brand. It does not have the capital and capabilities to set up manufacturing units abroad, although it is keen to have its products made in the foreign market.