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Today, 02:03

What is the name for a segment of a consumer that has specialized produce needs?

A. Marketing niche

B. marketing mix

C. customer support group

D. Target market

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Answers (2)
  1. Today, 04:04
    0
    A.

    Explanation:

    Target market is a very general term. It could be the whole world!

    Marketing mix is a way to gain a customer, not a way of identifying one.

    Customer support group is a way of maintaining a customer.

    Marketing niche is the correct answer, as it describes a consumer/target market that has specific needs. This is shown in the term 'niche'.
  2. Today, 04:40
    0
    Target market (APEX)

    Explanation:

    This is the correct answer.
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