You are the marketing director of a company that imports toys from Europe. You've been very successful in marketing products for children aged 6 to 12, but now you'd like to expand your business by selling into another market category. What is your best option? Work with your suppliers to develop educational toys that can be sold for use in school systems Include a wide variety of organizations that often have diverse buying practices To identify the prospective customers with the greatest sales potential
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Home » Business » You are the marketing director of a company that imports toys from Europe. You've been very successful in marketing products for children aged 6 to 12, but now you'd like to expand your business by selling into another market category.