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9 March, 12:41

A conglomerate merger will: allow the firm to have a less dominant position in its market. diversify business operations and investments. enable the firm to enjoy a higher degree of specialization. give the firm a more secure access to needed materials and components and better control over quality.

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  1. 9 March, 15:35
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    Diversify business operations and investments

    Explanation:

    A merger refers to a corporate agreement between two firms agreeing to share resources and skills jointly or in a collaboration, with an objective of gaining a greater market share collectively.

    Conglomerate merger refers to a form of merger agreement wherein, the two merging firms deal in completely unrelated products or services or operate in different industries.

    The benefits such a merger yields are, increment in the market share, business diversification i. e dealing in new products and exploring new markets, cross selling of products and synergistic benefits.
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