Encouraging users to click a like button is an example of which step in the social marketing process? fan acquisition brand strength community amplification

The answer is amplification. This occurs when your product is shared, either over organic or compensated commitment, within social marketing networks thus accumulating your word-of-mouth publicity. Amplification carry out by assimilating your message endorsed (amplified) over and done with workers, clienteles, business partners, admirers and influencers.