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16 March, 09:48

You've joined a startup company. before building out your content strategy, you'll need to develop your company's primary buyer persona. what's the appropriate order for developing the buyer persona for your startup?

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  1. 16 March, 12:09
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    Buyer persona is a fictional, generalized representation of the ideal customers of your business.

    It is very important to have deep understanding of it buyers persona. This is a driving factor to create driving content and to develop the product.

    The buyer persona depends at first of your business type (what will you produce and to whom).
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