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19 April, 12:32

When a firm tries to place its products or services in as many outlets as possible, the density of distribution is referred to as?

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  1. 19 April, 12:53
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    This is intensive distribution. This marketing strategy allows the company to get its product to as many customers as possible. This is in contrast to selective or exclusive distribution methods, in which a company tries to be specific about the markets and persons who are targeted by the product.
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