Which business application uses location information to provide a service and is designed to give mobile users instant access to personalized local content?

The correct answer to the following question will be "Location-based services".

Explanation:

Location-based services are resources that are delivered via a cell phone to take into consideration the geographical location of just the user. It usually include entertainment or data.

This uses the technology of GPS from a smartphone to detect the location or the position of an individual if that individual has expressed a preference-in to enable the service to do just that. The app will classify its search down to a physical address during a smartphone user chooses-in, without any need for automatic input of the data.

Therefore, it's the right answer.