English

Guest

10 February, 00:48

Read the following writing prompt.

Examine a Department of Education advertising campaign that promotes literacy. Analyze the campaign to discover

the target audience and the advertising techniques used. Then evaluate the effectiveness of these advertising

techniques. Write a formal essay in which you explain how the advertising campaign effectively promotes literacy to

a range of audiences.

Now, review the prompt for hints about the audience. Who will read your writing?

A) a general audience

B) fellow students

C) literacy specialists

D) only teachers