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22 January, 03:45

A licensing agreement: Group of answer choices

results in two firms agreeing to share the risks and the resources of a new venture.

is the best way to protect proprietary technology from future competitors.

allows a foreign firm to purchase the right to manufacture and sell a firm's products within a host country.

can be greatly impacted by currency exchange rate fluctuations.

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  1. 22 January, 07:45
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    allows a foreign firm to purchase the right to manufacture and sell a firm's products within a host country.

    Explanation:

    A licensing agreement contains a legal agreement in which a licensor and a licensee sign to establish a contract between them.

    Through this agreement, certain rights are given to the licensee to sell and manufacture goods of the other party and allows the licensee to use brand name and trademark of the licensor without any legal consequences.

    It also allows a foreign firm to purchase the right to manufacture and sell a firm's products within a host country.
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